The introduction of EU REACH-regulations brought a panic to permanent makeup artists across the continent who realised they could no longer use the pigments they’d relied upon!

Perma Blend came to our rescue with their excellent line of LUXE products, carefully reformulating the most essential pigments in their collection to make them accessible and legal for clients based in the European Union.

Now, they’ve introduced the EU REACH-compliant version of the epic Tina Davies I Love Ink Eyebrow Collection, with 7 fantastic shades, including the updated Bolder Brown pigment with a more neutral undertone and higher opacity.



What is REACH?

If you’re not based in the European Union, this might be your first introduction to these regulations.

The first wave of regulations came into force from January 2022, and prohibited certain ingredients from a whole range of chemical substances, including paint and furniture. The second phase, in January 2023, was focused on green and blue pigments, and didn’t affect our industry as much as the first!

Pigment manufacturers found themselves desperate to supply the industry with high-quality, easily accessible and compliant pigments. Perma Blend started their LUXE division to create replicas of its favourite pigments, in a formula that EU artists can use to create those stable, long-lasting results that Perma Blend are famous for.



Perma Blend LUXE

In order to reformulate its pigments, Perma Blend LUXE had to start from scratch, recreating their most popular shades under the new regulations. While the range isn’t identical to the original, it’s close enough to dupe pretty much anyone, with all pigments colour calibrated for accuracy and fully tested to ensure reliability.



Perma Blend LUXE x Tina Davies

Before LUXE came onto the scene, Perma Blend had already created a stunning line of products in collaboration with artist Tina Davies. Bringing 20 years of experience to the table, their combined range includes microblades, cartridges, pigments, pre-draw tools and aftercare.

The Tina Davies I Love Ink pigment collection was already hugely popular, so of course the brand hurried to bring an EU version of these pigments to market! The experts and chemists worked meticulously to replicate these best-selling shades and it may have taken a little longer than the initial LUXE line but we know our artists will agree that I Love Ink LUXE was worth the wait.



I Love Ink

This essential set of brow pigments includes a match for clients of all skin types, shades and undertones, ranging from Blonde to Ebony. It also comes with a Shading Solution, which allows you to mix or modify any of the pigments, and a colour chart that takes all the guesswork out of choosing which shades to use.

So much time and consideration has gone into duplicating these popular pigments with all the same benefits as the originals, including long-lasting results and reliably consistent colours – both fresh and healed.



For Everywhere!

The Perma Blend Luxe x Tina Davies I Love Ink Eyebrow Set is an essential part of any EU artist’s tool kit, but artists anywhere in the world can use them for the same great results as the original set. And if any more REACH-style regulations come into effect around the world, you’ll already be using the right pigments!

Find the Perma Blend Luxe - Tina Davies I Love Ink Eyebrow Collection on the Killer Beauty store now, along with other great EU REACH-compliant pigments from Perma Blend Luxe!